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Solutions for signage, digital printing and visual communication

From the initial idea to the finished application: discover professional solutions for signage, lettering, retail, point of sale, displays, photo printing, interior design, trade fairs and events.

You’ll find suitable digital printing media, printing films, banners, textiles, papers, laminates, inks and processing systems for every application. Our application guides help you select products not only by material type, but specifically according to your project and technical requirements.

Find the right materials for your application

Not every printing medium is suitable for every application. The substrate, duration of use, environment, printing technology and desired surface finish all influence the choice of the appropriate material.

A short-term shop window promotion has different requirements to long-term outdoor signage. A backlit display requires different material properties to a fine art print or a textile exhibition wall.

Our application areas guide you directly to the right products and help you choose a solution that is both technically and economically suitable.

Applications

Advertising technology and signage

Professional signage makes brands, information and advertising messages visible. We offer suitable printing media and system solutions for stickers, signs, window advertising, vehicle graphics and large-format advertising graphics.

Self-adhesive digital printing films are available for a variety of substrates, application durations and processing requirements. Complementary laminates protect printed graphics and enable matt, glossy or textured finishes.

Suitable inks, cutting plotters and processing tools complete the production workflow from design to installation.

Typical applications:

  • Advertising stickers
  • Signs and billboards
  • Window graphics
  • Glass decorations
  • Vehicle and fleet lettering
  • Company and building signage
  • Safety and information signage
  • Contour-cut graphics
  • Short- and medium-term outdoor advertising
Applications

Retail und Point of Sale

At the point of sale, an effective presentation often captures customers’ attention within a matter of seconds. Sales areas can be flexibly designed using large-format prints, stickers, floor graphics, window displays and promotional stands.

For short-term promotions, materials are available that are easy to apply and, where necessary, can be removed. For longer-term installations, more robust print films, protective laminates and display media can be used.

Typical applications:

  • Shop window advertising
  • Promotional stickers
  • Floor signage
  • Shelf and counter advertising
  • Sales displays
  • Promotional areas
  • Seasonal decorations
  • Ceiling hangers
  • Signposts and wayfinding systems
  • Pop-up and roll-up systems
Applications

Display und Backlit

Display systems provide mobile and versatile presentation spaces for sales areas, entrance halls, events and trade fairs. Depending on the system, roll-up media, display paper, films, textiles or robust composite solutions are used.

Special backlit media are available for light boxes and backlit displays. They are designed to ensure that images are displayed evenly and with vivid colours when illuminated from behind.

Typical applications:

  • Light boxes
  • Backlit advertising graphics
  • Roll-up displays
  • Pop-up systems
  • Customer stoppers
  • Banner displays
  • Mobile presentation systems
  • Textile display walls
  • Sales and information displays
Applications

Print, posters and photography

High-quality printing media form the basis for striking posters, photographs, art prints and presentation graphics. Depending on the subject matter and the desired effect, there is a choice of different papers, photo media, canvas materials and fine art media.

Matt finishes create a calm appearance with reduced reflections. Glossy media can reproduce colours and contrasts with particular intensity. Textured canvas materials lend photographs and art motifs a distinctive surface effect.

Typical applications:

  • Posters and billboards
  • Professional photo prints
  • Fine art prints
  • Art prints and reproductions
  • Canvas prints
  • Exhibition photography
  • Presentation graphics
  • Galleries and museums
  • Customised wall art
Applications

Interior design and decoration

Custom-printed materials open up a wide range of possibilities for designing living spaces, offices, hotels, restaurants and retail spaces. Wall art, bespoke wallpaper, canvas prints, glass decorations and printed textiles create spaces with their own distinct identity.

Depending on the surface and intended duration of use, self-adhesive, removable or permanently adhesive materials are available. Surface finish, ease of cleaning and durability should also be taken into account when selecting a product.

Typical applications:

  • custom wall design
  • photo wallpapers and wall coverings
  • wall decals and wall graphics
  • printed canvas art
  • glass and window decoration
  • Privacy films
  • Furniture and surface finishing
  • Hotel and catering design
  • Office and practice design
  • Decoration of retail spaces
Applications

Windows and glass

Windows and glass surfaces are suitable for decorative designs as well as for advertising, information and privacy solutions. Transparent, translucent or opaque films allow for a variety of effects and, depending on the product, can be used for either short- or long-term applications.

Easily removable materials are particularly suitable for temporary promotional campaigns. For more permanent designs, specially treated window films and suitable laminates can be used.

Typical applications:

  • Shop window advertising
  • Privacy screening
  • Glass decoration
  • Promotional lettering
  • Frosted glass and milk glass effects
  • Transparent printed graphics
  • Self-adhesive motifs
  • Information and opening hours signage
Applications

Trade fairs and events

Trade fairs and events require flexible, portable and effective solutions. Large-format banners, displays, textiles, floor stickers and signage ensure a consistent presentation and clear visitor guidance.

Depending on the duration of the event, the venue and the installation requirements, lightweight, quick-to-install or reusable materials can be used.

Typical applications:

  • Exhibition walls
  • Textile displays
  • Roll-up systems
  • Stage and backdrop graphics
  • Sponsor walls
  • Event signage
  • Banners and large-scale advertising
  • Floor stickers and directional signs
  • Temporary window and wall graphics
  • Information and wayfinding systems

Coordinated solutions for reliable results

The quality of an application does not depend on a single product alone. Only the right combination of printing substrate, ink, laminate, printing system and finishing ensures a professional result.

On our application pages, you will therefore find not only suitable materials, but also complementary products, technical information and recommendations for processing. This enables you to select the components you need in a targeted manner and ensure they are compatible with one another.

What sort of application would you like to develop?

Tell us about your project, the intended application and the printing system you are using. We can help you choose the right media, inks, laminates and finishing products.

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